Creating a video involves several factors that can significantly influence the timeline. At Fili Creative, we consider three main variables when estimating how long it will take to deliver a finished video: 1. Video Complexity and Length While it might seem that longer videos would take more time to produce, the complexity of the video…
Your podcast’s name is a critical piece of branding. With a medium that is based primarily on words, names become more important. Podcast names are varied. Some inform listener’s about the podcast’s content. Others don’t mean anything to the uninitiated. All successful names need to be recruiters, words that go out into the world and…
Podcasting has become a powerful tool for businesses looking to expand their reach and build deeper connections with their audience. If you are thinking about adding a podcast to your marketing strategy, you have come to the right place. At FILI Creative, we provide a fully equipped podcast studio to help you launch your first…
“Free marketing plan! The ultimate digital marketing plan! Create a content marketing plan in 15 minutes!” If you’ve spent any time in the marketing world—or if your LinkedIn feed is flooded with these so-called “free tools”—you’ve probably been tempted to dive in. And why not? It’s FREE. But as the old saying goes, just because…
If you’ve never been interviewed for the camera before, stepping in front of the lens can be intimidating. However, there are several steps you can take to be prepared for your on-camera interview. Many of the videos we produce at Fili Creative are interview-driven, meaning interviews are the main source of information in the video….
To maximize fundraising success, it’s crucial to forge emotional connections with your audience. Video interviews can help you make those connections. A slide showing that your organization has helped 10,000 people find jobs is impressive, but numbers are forgettable. This is why Fili Creative’s video production approach is centered on story. Without story, your appeal…
When clients first call us here at Fili Creative many of them say, “We need video in our marketing.” If you think your business needs to incorporate video to enhance your business marketing, you’re probably right. However, just knowing you need video isn’t enough. You must to determine what kind of video will best serve…
In the realm of video production, flexibility is key. Fili Creative’s high quality video interviews can help your brand connect with customers. Our in-house studio, located in Salina, in Central Kansas, boasts a versatile setup centered around a specially designed white wall. This wall is what we call our cyclorama (or cyc for short). The…